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Course literature and other materials
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2025-01-20 – Until further notice
Literature list 2025-01-20 – Until further notice
Osterwalder, Alexander & Pigneur, Yves. Business Model Generation. John Wiley Sons Inc, latest edition
Gassman, Oliver., Frankenberg, Karolin., Choudury, Michaela & Csik, Michaela. Business Model Navigator. Pearson Education Limited, latest edition
In addition, the student should seek literature and articles to carry out specific tasks throughout the course.
